Pricing Comparison
Pic-Time vs 12img
Pic-Time excels at gallery delivery and AI tools. But when you add contracts, invoicing, and client management, 12img delivers the same workflow for a fraction of the cost.
The real cost of running your business
What you needPic-Time + others12img
Gallery delivery + prints$22/mo (Pro)$8/mo (Starter)
Contracts + invoicing$19/mo (HoneyBook)Included
Client portal + CRM$0-20/mo (separate tool)Included
Total monthly cost$41-62/mo$8/mo
Annual savings with 12img$396-648/year
Plan-by-plan comparison
All prices shown with annual billing
| Feature | 12img | Pic-Time | ||||
|---|---|---|---|---|---|---|
| Free | Starter | Pro | Free | Pro | Business | |
| Monthly price (annual billing) | Free | $8/mo | $24/mo | Free | $22/mo | $40/mo |
| Storage | 3 GB | 10 GB | Unlimited | 1 GB | Unlimited | Unlimited |
| Galleries | 3 | 5 | Unlimited | 3 | Unlimited | Unlimited |
| Video delivery | (25 GB/file) | (add-on) | (add-on) | |||
| Contracts + e-signatures | ||||||
| Invoicing + payment links | ||||||
| Client portal | ||||||
| Custom domain | ||||||
| White label (no platform branding) | ||||||
| Print store commission | 15% | 10% | 0% | 15% | 10% | 0% |
The bottom line
Pic-Time is a strong gallery platform with excellent AI tools. But wedding photographers need more than gallery delivery. With Pic-Time, contracts, invoicing, and client management require separate paid tools. With 12img, your entire business runs from one dashboard starting at $8/month.
Frequently asked questions
How does 12img pricing compare to Pic-Time?
At $8/month (annual), 12img Starter includes contracts, invoicing, and a client portal that Pic-Time does not offer at any price. Pic-Time Pro at $22/month covers galleries and print sales but lacks business management tools. To match 12img Starter with Pic-Time, you would need to add HoneyBook ($19/mo) or Dubsado ($20/mo) for contracts and invoicing, bringing your total to $41-42/month versus $8/month.
Does Pic-Time include contracts or invoicing?
No. Pic-Time focuses on gallery delivery, AI editing tools, and print sales. For contracts, invoicing, and client management, Pic-Time users typically subscribe to a separate CRM like HoneyBook, Dubsado, or 17hats. 12img includes all of these features in a single platform starting at $8/month.
What about Pic-Time AI features?
Pic-Time offers AI-powered culling and editing tools as premium add-ons. These are useful for high-volume shooters processing thousands of images. 12img focuses on the full business workflow: gallery delivery, contracts, invoicing, client portals, and community features. If AI culling is your top priority, Pic-Time may suit that specific need. For everything else, 12img provides more value per dollar.
Can I migrate from Pic-Time to 12img?
Yes. Download your galleries from Pic-Time and re-upload them to 12img. The upload process supports batch uploads, drag-and-drop, and handles RAW files. Most photographers complete their migration within an afternoon.
Which platform has better print sales?
Both platforms offer print-on-demand with similar commission structures (0-15% depending on plan). Pic-Time has a wider selection of print labs and products. 12img offers digital downloads, tipping, and licensing in addition to prints. The right choice depends on whether print variety or business tools matter more to your workflow.
Which platform is better for wedding photographers?
For wedding photographers who need an all-in-one business platform, 12img is the better value. Wedding workflows require contracts, invoicing, timelines, guest lists, and client communication alongside gallery delivery. 12img includes all of this. With Pic-Time, you would need 2-3 separate subscriptions to cover the same workflow.
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