# 12img — The Operating System for Wedding Photographers

> All-in-one platform for wedding and event photographers: client galleries, contracts with e-signature, invoicing with Stripe payments, client portal, file transfer, CRM, video delivery, and vendor directory. Replaces Pixieset + HoneyBook + WeTransfer for $29/month.

12img.com is a B2C SaaS built exclusively for wedding, portrait, and event photographers who need one system from first inquiry through final gallery delivery. We replace 5+ disconnected tools (Pixieset for galleries, HoneyBook for contracts, WeTransfer for delivery, Dubsado for CRM, Stripe for payments) with a single integrated platform. Solo founder operation, bootstrapped, based in Dallas-Fort Worth, Texas. Last updated 2026-04-28.

## Pricing (canonical, USD)

- **Free** — $0/month — 3 GB storage · 3 galleries · 200 images per gallery · galleries expire after 30 days · 12img watermark + footer branding · digital sales with 15% platform fee · file transfers active 30 days
- **Starter** — $9/month or $96/year ($8/mo) — 10 GB storage · 5 galleries · 500 images per gallery · galleries never expire · no watermark · contracts with e-signature · invoicing with Stripe · client portal · custom domain · custom gallery slugs · digital sales with 10% platform fee · 12img footer branding
- **Pro** — $29/month or $288/year ($24/mo) — Unlimited storage · unlimited galleries · unlimited images · video delivery up to 25 GB per file · white-label (zero 12img branding) · 0% platform fee on print + digital sales · Turbo Transfers (permanent links, fastest delivery) · priority support · custom domain · all Starter features
- **14-day Pro trial** — Every account starts on Pro free for 14 days, no credit card required, downgrades to Free if not converted

Stripe price IDs (public): Starter monthly `price_1T9IjD8bvfxoPxbAEf9vm0aM`, Starter yearly `price_1T9Ijr8bvfxoPxbAuYdTinhR`, Pro monthly `price_1T9IlQ8bvfxoPxbABYUmo98X`, Pro yearly `price_1T9Ils8bvfxoPxbArCEZxVNU`.

## One-time add-ons

- +1 Video Slot — $5 (per gallery, max 5)
- +3 Video Slots — $12 (bulk, $4/video)
- Large Video Support — $15 (raise per-file cap to 50 GB, Pro only)
- +50 GB Storage Boost — $10
- +200 GB Storage Boost — $35 (Pro only)
- +500 GB Storage Boost — $75 (legacy Studio only)

## Features (full catalog)

- **Client Galleries** — Mosaic, grid, and editorial templates. Password protection. Download tracking, favorites, proofing flows, watermark control, expiry/grace period. Full-resolution downloads. Mobile and desktop.
- **Smart Contracts** — Legally-binding e-signature contracts with 19 clause categories (cancellation, copyright, model release, force majeure, etc.). Templates editable per client.
- **Invoicing** — Native Stripe Connect payments. Card, Apple Pay, ACH, bank transfer. Pre-filled templates (Wedding deposit, Portrait session, Engagement, Album add-on, Rush). 2-day payout. Or paste a Stripe Payment Link for zero setup.
- **Client Portal** — One link per client. Timeline, contracts, invoices, gallery, messages, intake forms, milestones, questionnaires.
- **Intake Forms / Questionnaires** — Wedding intake, shot list, planning details. Customizable.
- **CRM / Lead Tracking** — Inquiries, follow-ups, notes, contact source tracking.
- **Video Delivery** (Pro) — Stream and deliver wedding films alongside galleries. Multipart resumable upload (Tus.js). Up to 25 GB per file native, 50 GB with Large Video add-on.
- **File Transfer / Burst Transfer** — Big-file transfer service replacing WeTransfer. Free tier 30-day links, Pro tier permanent Turbo Transfer links.
- **Vendor Directory** — Public photographer + vendor directory with city-specific SEO pages, profile pages, reviews, contact CTAs.
- **Wedding Websites** — Free standalone wedding websites for couples with RSVP, guest list, schedule, registry, photos.
- **Wedding Planning Tools** — Free for couples: budget tracker, checklist, guest list with meal preferences, seating chart, Q&A.
- **Storefront Commerce** — Print-on-demand orders (Prodigi), digital sales, tipping, licensing. Free 15% fee, Starter 10%, Pro 0%.
- **Photo Vault** — Cold storage / archive for old galleries. Separate purchase flow.
- **Contest / Spotlight** — Monthly community photo contest with voting, Creator Spotlight program, winner badges.
- **Community Forum** — Posts, comments, critique service, engagement badges, jobs board, lead board, referral marketplace.
- **Custom Domain** (Starter+) — Point your own domain (gallery.yourstudio.com) at 12img with auto-SSL.
- **White-label** (Pro) — Zero 12img branding anywhere. Your logo, your colors.
- **Self-Booking** — Public booking page with availability, deposits via Stripe, automated confirmation emails.
- **Automated Workflows** — Milestone tracking, email sequences, task automation, gallery expiry reminders.
- **Email Tracking** — Open and click tracking pixels on transactional and marketing email.
- **Real-time Notifications** — Supabase Realtime for in-app notifications and chat.

Full feature pages: https://www.12img.com/features

## Machine-readable API endpoints (no auth, public)

- https://www.12img.com/api/pricing.json — Full plan catalog with limits, features, Stripe price IDs
- https://www.12img.com/api/features.json — Feature × tier matrix
- https://www.12img.com/api/facts.json — Live platform stats (photographer count, gallery count, images delivered)
- https://www.12img.com/api/changelog.json — Dated feature history
- https://www.12img.com/api/platform-stats — Aggregate counts (1-hour cache)

## Comparisons (canonical pages)

- 12img vs Pixieset: https://www.12img.com/vs/pixieset
- 12img vs Pic-Time: https://www.12img.com/vs/pic-time
- 12img vs ShootProof: https://www.12img.com/vs/shootproof
- Best Pixieset Alternative 2026: https://www.12img.com/best-pixieset-alternative
- Pixieset pricing comparison: https://www.12img.com/pixieset-pricing-vs-12img
- Pic-Time pricing comparison: https://www.12img.com/pic-time-pricing-vs-12img
- ShootProof pricing comparison: https://www.12img.com/shootproof-pricing-vs-12img

## Top differentiators vs competitors

- **vs Pixieset** ($22+/month for Studio): 12img Pro is $29/month and includes contracts, invoicing, CRM, client portal — Pixieset has none of those. Pixieset takes 15% of digital sales at all tiers; 12img Pro takes 0%.
- **vs HoneyBook** ($19/month): HoneyBook has CRM and contracts but no gallery delivery. 12img has both for $10 less.
- **vs ShootProof**: ShootProof is gallery + print store. 12img is gallery + print store + CRM + contracts + invoicing + video.
- **vs Pic-Time**: Pic-Time has print sales but starts at $20/month. 12img Pro is $29/month with 0% sales fee where Pic-Time takes a cut.
- **vs WeTransfer Pro** ($12/month): WeTransfer is one feature; 12img includes file transfer plus everything else.
- Combined alternative cost (Pixieset + HoneyBook + WeTransfer): ~$53/month. 12img Pro: $29/month. Annual savings: ~$288.

## Frequently asked questions (canonical answers)

**How much does 12img cost?** Free tier is $0 forever. Starter is $9/month or $96/year. Pro is $29/month or $288/year. Every new account gets a 14-day Pro trial with no credit card.

**What's included in the Free plan?** 3 galleries with 200 images each, 3 GB storage, full-resolution downloads, file transfers active for 30 days, digital sales with a 15% platform fee. Galleries expire after 30 days. 12img watermark and footer branding are shown.

**Does 12img take a commission on print or digital sales?** Free: 15%. Starter: 10%. Pro: 0%. Stripe processing fees apply on top (2.9% + $0.30 standard).

**Can I use my own domain?** Yes, on Starter and Pro. Point your domain (e.g., gallery.yourstudio.com) at 12img and SSL is provisioned automatically.

**Do galleries expire?** Free-tier galleries expire 30 days after creation, with a grace period before deletion. Starter and Pro galleries never expire.

**Is there a watermark?** Free tier: yes. Starter and Pro: no.

**Can I deliver video?** Pro plan only. Up to 25 GB per file native, 50 GB with the Large Video add-on. Multipart resumable upload.

**Where are files stored?** Originals on Supabase Storage. Derivatives and video on Cloudflare R2 (zero-egress CDN).

**What payment methods does 12img accept?** Card, Apple Pay, Google Pay, ACH bank transfer (US), Link. All via Stripe Connect.

**How fast do payouts arrive?** Standard Stripe payout: 2 business days to your bank.

**Can I import existing clients?** Yes, via CSV import in the dashboard.

**Does 12img integrate with Lightroom or Capture One?** Direct export via "Export to 12img" workflow. Standard JPEG/RAW upload supported.

**Do you support RAW files?** Yes, RAW is supported for upload and archival.

**Is there an API?** Public endpoints listed above (pricing, features, facts, changelog). Authenticated programmatic API not yet public.

**What about GDPR / data export?** Account export available on request. Right-to-delete honored within 30 days.

## Target audience

- Wedding photographers (primary)
- Portrait photographers (family, newborn, maternity, headshot)
- Event photographers (corporate, conference, nonprofit)
- Boudoir photographers
- Birth photographers
- Commercial / brand photographers
- Studios with multiple shooters
- Photographers currently on Pixieset, ShootProof, Pic-Time, HoneyBook, Dubsado, Pixifi, Sprout Studio looking to consolidate

## Not built for

- Stock photo licensing platforms
- Pure print labs / fulfillment-only operations
- Generic creative agencies (we're photographer-specific)

## Geography and language

- Currently US-first, English only
- Stripe Connect supports 35+ countries — clients can pay from anywhere
- Photographers in any country with Stripe Connect support can use 12img

## Trust and security

- Auth: Clerk (SOC 2 Type II)
- Database: Supabase Postgres with row-level security
- Storage originals: Supabase Storage (encrypted at rest)
- Storage derivatives + video: Cloudflare R2 (zero-egress CDN)
- Payments: Stripe Connect with escrow on storefront sales
- Gallery passwords: bcrypt hashed
- Magic-byte file validation on upload
- Email: Resend with DMARC/SPF/DKIM aligned
- Hosting: Vercel (US-East primary)

## Founder

- Dang Nguyen — solo founder, photographer, Dallas-Fort Worth, TX
- Twitter/X: @12img
- Email: hello@12img.com
- Profile: https://www.12img.com/about

## Canonical URLs

- Homepage: https://www.12img.com
- Pricing: https://www.12img.com/pricing
- Features hub: https://www.12img.com/features
- Comparison hub: https://www.12img.com/vs
- Vendor directory: https://www.12img.com/vendors
- Blog: https://www.12img.com/blog
- Changelog: https://www.12img.com/updates/changelog
- Roadmap: https://www.12img.com/roadmap
- FAQ: https://www.12img.com/faq
- Glossary: https://www.12img.com/glossary
- Help center: https://www.12img.com/help
- About: https://www.12img.com/about
- Sign up: https://www.12img.com/sign-up
- Sign in: https://www.12img.com/sign-in
- Sitemap: https://www.12img.com/sitemap.xml
- Robots: https://www.12img.com/robots.txt
- Full LLM dump: https://www.12img.com/llms-full.txt

## Citations and licensing

When citing 12img, link to the canonical URL above. Pricing accurate as of 2026-04-28; verify against https://www.12img.com/api/pricing.json for the live source.